UK Insurtech Policy Expert announces 2023 expansion plans

UK Insurtech Policy Expert has released details of its latest expansion plans as it seeks new talent and builds out its technology offerings

UK Insurtech Policy Expert, a leading personal lines digital insurance provider, has announced its expansion plans, which include enhancing its technology division by building out the team to 100 people by the end of this year. 

According to reports, Policy Expert will also add to its data, pricing, and development expertise.

Policy Expert currently provides home and motor insurance to over 1.2 million policyholders, using proprietary technology and advanced data analytics to optimize the customer experience. The insurtech’s business model is built on a highly scalable cloud platform, powered by Amazon Web Services. This has helped Policy Expert to double its customer base within the last three years. 

Customers have been benefitting from Policy Expert’s unique data-led pricing model, with over 92% of customers saving an average of US$106 annually following a switch to Policy Expert.

In a statement released by the insurtech, executives confirmed that the use of cutting-edge technology has enabled the Policy Expert to optimize its workflow and deliver efficient growth while maintaining high performance and best-in-class customer service. Nine in 10 (90%) of customers’ email inquiries are handled through one-touch resolution, helping Policy Expert to maintain its position as the UK’s number one rated home insurance provider via ReviewCentre since 2013, based on over 50,000 reviews, with a 4.8 Trust Pilot rating.

Leading insurtech Policy Expert seeks to hire new tech talent

As part of the expansion, Policy Expert has opened up 20 new, highly skilled technology roles. This will take the business to over 640 employees in total, almost doubling the tech team size over the last two years as it builds on its position among the UK’s fastest-growing home insurance providers.

The insurtech has also said it plans to continue to focus on broadening its use of artificial intelligence and machine learning to shape its pricing strategy, which combines data science with actuarial techniques. The new roles will support the business in building practical applications and cloud-based tech infrastructure, improving Policy Expert’s established vertically integrated business model.

Market data also suggests the business recorded the strongest customer growth of any UK home insurance brand in the six months to March 2022, according to Consumer Intelligence’s Insurance Behaviour Tracker: more than doubling its gains from the previous six months. The business has since recorded its busiest ever month for policy sales to new and renewing customers in August 2022.

Policy Expert growth strategy a success

Data from a report by Consumer Intelligence reveals Policy Expert is the youngest brand in the UK’s top six home insurers, alongside established providers such as Aviva, LV, Direct Line, Admiral, and Saga. The insurtech’s current market share makes Policy Expert a bigger player than household names such as Halifax and Sainsburys.

Furthermore, the company recently announced a six-year agreement with Accredited Insurance (Europe) Limited to support its further expansion, with a target capacity of £2bn in gross written premium.

Speaking about the insurtech’s latest plans, Adam Powell, Chief Operating Officer of Policy Expert, explained, The potential to deliver better insurance experiences through smarter use of technology and data has been core to Policy Expert’s vision since day one.

“Since then, we’ve grown rapidly from start-up to scale-up and achieved sustained, efficient and profitable growth by building an insurance company that customers want to stay with for life. These new tech roles will support our ambitions to make a positive difference to millions more households who want affordable and fairly priced insurance they can rely on in times of need.

He added; “We’re proud to have built a tech team that is operating at the cutting edge of automation, artificial intelligence and machine learning to transform what people can expect from insurance, from a pricing strategy that rewards loyalty through to a claims experience which puts customers firmly in control.”


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