Sep 1, 2020

FRISS launches its ‘insurance is a beautiful thing’ campaign

Insurance
Swiss Re
AI
FRISS
William Girling
2 min
FRISS' new 'insurance is a beautiful thing' campaign hopes to recapture the public's imagination regarding the industry's place in daily life
FRISS, a leading provider of AI-driven fraud detection and risk assessment solutions, has decided to launch a new publicity campaign...

FRISS, a leading provider of AI-driven fraud detection and risk assessment solutions, has decided to launch a new publicity campaign.

Intended to inspire a new-found appreciation for the industry at a time when it is more crucial to people’s lives than ever, the company’s ‘insurance is a beautiful thing’ seeks to dispel notions that the insurance is boring or inconsequential. 

FRISS offers products that can bolster the security of underwriting, claims, compliance and investigations. Conducting over 130 million screenings per year and saving over US$1bn in fraud claims, the company’s suite can be a powerful tool for the industry.

Combating Gen Y’s negative insurance experience

The company’s press release cites research from Insurance Information Institute which found that only 54% of surveyed Americans had a positive impression of the insurance industry. Moreover, Generation Y - the first to be digital-native - was found to generally lack a positive impression of it.

“We often recognise that people take insurance for granted,” said Jeroen Morrenhof, CEO and Co-founder of FRISS. “We want to remind everyone how important our industry is.

“I hope ‘Insurance is a beautiful thing’ helps people grasp the beauty of our industry and makes them realise how times continuously evolve, trends develop and customer expectations change. Carriers should change with them. It’s time to find new ways of doing business. This is our wake-up call for insurers: now is the moment for digital transformation.” 

Insurance: a rallying industry

It appears that the insurance industry has found renewed vigour ever since the COVID-19 pandemic forced it to re-evaluate current operating models.

Along with Swiss Re’s comments last week, leading companies are extolling the virtues of insurance not just as a coverage provider but a tool for social change and stability.

“The widening global protection gap is a huge opportunity for insurers to fulfil their mandate as risk absorbers and improve societal resilience,” commented Jerome Jean Haegeli, Group Chief Economist at Swiss Re. 

"In times of crisis, households need risk protection. Insurance is a key tool to help households reduce their financial vulnerability in disruptive environments."

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Jul 23, 2021

The Ultimate FinTech & InsurTech LIVE Event

Fintech
Insurtech
live
event
3 min
Where innovation meets implementation, coming to you live from London

Whether you attend virtually or in person, it will give you the chance to network with C-Level executives, share ideas with industry pioneers, and walk away with actionable, unique insights to bolster your business and career. 

By the end of the three-day event, you will have seen the latest innovations in both FinTech and InsurTech. You will be able to see how companies like yours are tackling the problems that keep you up at night, engage in a community that many struggle to access, and share your ideas with people who care as much as you do. 

Order your tickets now to take advantage of our limited-time Early Bird offer. 

 

How can you attend?

 

In the post-Covid era, not everybody wants to travel for events. So FinTech and InsurTech Live will be completely hybrid. That means you can attend the event in person or virtually - with no disadvantages to people who don’t make the trip to the Tobacco Dock. 

 

In-person

 

FinTech and InsurTech Live is happening in the Tobacco Dock in London, a ten-minute walk from Tower Bridge. For more information on the location, click here

 

Virtually

There’s no need to worry about missing out if you choose not to attend in person. You can still absorb all the information, interact with other attendees and enjoy the conference experience on our virtual platform. 

There will be live feeds from all of the stages (also available on-demand after the event) as well as virtual networking areas. So not being able to travel is no reason to miss your chance to gather with the industry.

 

What’s on the agenda? 

 

With keynote addresses from global leaders, dynamic roundtable discussions, and extensive networking opportunities, FinTech & InsurTech 2021 will expand your network, deliver insight, and enhance your organisation’s reach. 

Across the three-day event, a number of relevant topics and trends surrounding fintech and insurtech will be discussed. 

 

  • Tuesday 14 October - Diversity and Inclusion
  • Racial equality (11:30 am)
  • Supplier diversity (12:00 pm)
  • Sustainability (12:30 pm)
  • Women in fintech (14:30 pm) 
  • Wednesday 15 October - Challenger and neobanks 
  • Cashless society (14:00 pm) 
  • SMEs (14:30 pm) 
  • Thursday 16 October - Adopting new-age digital solutions in the insurance industry (06:00 am)


Influential executives from around the world will give their insights and professional experiences surrounding these topics, allowing you and your company to leave with valuable information. 

The topics surrounding digital transformation should certainly be on the mind of every executive after the events of 2020 and how we all had to adapt to meet customer’s needs. Creating a digital roadmap is key, and making changes to the traditional ways of working. Customers now have new needs, and keeping up to speed with the digital changes, whilst also doing so safely, are important. 

If you want to get leading perspectives on the future of fintech and insurtech, you can purchase your tickets here.

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