WalkMe: A specialised digital strategy problem solver
Headquartered in San Francisco, California, WalkMe focuses on software-as-a-service (SaaS) offerings for enterprises focused on the next stage of their digital adoption journey.
The company was founded in 2011 and enjoyed steadily accelerating interest from investors in its Series A to G funding rounds. Finally, in June 2021 WalkMe officially launched its IPO and managed to achieve a valuation of US$2.56bn.
To date, it has over 900 employees, 35 million users spread across 42 countries, and approximately 2,000 customers, representing 31% of the Fortune 500. A selection of its high-profile clients include Red Hat, IBM, Microsoft, Adobe, PwC, and HP.
Maximising digital transformation
Among WalkMe’s most impressive offerings is its Digital Adoption Platform (DAP), a no-code solution capable of both maximising a business’ digital transformation strategy and accelerating ROI on software.
DAP essentially breaks down digital optimisation into four elements: guidance, engagement, insights, and automation. At its core is the concept of ‘visibility’ - the platform provides users with data and insights to grant full visibility across their tech stack. Features include:
- Management dashboards
- Digital Experience Analytics (DXA)
- Tracked events and funnels: “easily track any meaningful event on your website or business application and use funnels to analyse specific behaviors”
- Session stream and playback: “recreate user journeys by viewing past user sessions in video or list, to analyze user journeys and points of unintended friction”
WalkMe is crucially aware of how important the user experience is to digitally-focused companies. As such, it facilitates the development of contextual and personalised online interactions across mobile, web, and desktop environments.
Yorck Reuber, Chief IT Officer at Allianz Malaysia, spoke positively of WalkMe’s ability to make the use of any software, website, or app effortless.
“Having a partner that is able to help bridge the knowledge gap when using digital tools in areas that you haven't previously been exploring is really key.
“As an insurance business, our target is not to use technology to keep people away from interacting with us. We simply want to take care of any issues they have in the easiest way possible.
“Digital adoption is difficult and complex, but it doesn’t need to be anymore when there are tools on the market that can do that work in the background. That's the magic of these partnerships,” he said.
Read Allianz Malaysia Berhad’s profile article in InsurTech Digital’s July 2021 edition to find out more
The Ultimate FinTech & InsurTech LIVE Event
Whether you attend virtually or in person, it will give you the chance to network with C-Level executives, share ideas with industry pioneers, and walk away with actionable, unique insights to bolster your business and career.
By the end of the three-day event, you will have seen the latest innovations in both FinTech and InsurTech. You will be able to see how companies like yours are tackling the problems that keep you up at night, engage in a community that many struggle to access, and share your ideas with people who care as much as you do.
How can you attend?
In the post-Covid era, not everybody wants to travel for events. So FinTech and InsurTech Live will be completely hybrid. That means you can attend the event in person or virtually - with no disadvantages to people who don’t make the trip to the Tobacco Dock.
FinTech and InsurTech Live is happening in the Tobacco Dock in London, a ten-minute walk from Tower Bridge. For more information on the location, click here.
There’s no need to worry about missing out if you choose not to attend in person. You can still absorb all the information, interact with other attendees and enjoy the conference experience on our virtual platform.
There will be live feeds from all of the stages (also available on-demand after the event) as well as virtual networking areas. So not being able to travel is no reason to miss your chance to gather with the industry.
What’s on the agenda?
With keynote addresses from global leaders, dynamic roundtable discussions, and extensive networking opportunities, FinTech & InsurTech 2021 will expand your network, deliver insight, and enhance your organisation’s reach.
Across the three-day event, a number of relevant topics and trends surrounding fintech and insurtech will be discussed.
- Tuesday 14 October - Diversity and Inclusion
- Racial equality (11:30 am)
- Supplier diversity (12:00 pm)
- Sustainability (12:30 pm)
- Women in fintech (14:30 pm)
- Wednesday 15 October - Challenger and neobanks
- Cashless society (14:00 pm)
- SMEs (14:30 pm)
- Thursday 16 October - Adopting new-age digital solutions in the insurance industry (06:00 am)
Influential executives from around the world will give their insights and professional experiences surrounding these topics, allowing you and your company to leave with valuable information.
The topics surrounding digital transformation should certainly be on the mind of every executive after the events of 2020 and how we all had to adapt to meet customer’s needs. Creating a digital roadmap is key, and making changes to the traditional ways of working. Customers now have new needs, and keeping up to speed with the digital changes, whilst also doing so safely, are important.
If you want to get leading perspectives on the future of fintech and insurtech, you can purchase your tickets here.