The new service aims to support a wide range of cycling and mobility-centric businesses with advice and products for a range of policies and solutions. It starts with a free online booked thirty-minute consultation with Bikmo’s experts. The group will then work with its trusted panel of underwriters to put forward a comprehensive cover recommendation, delivering better value and unrivalled cover certainty.
David George, CEO said: “Partnering with and supporting the awesome businesses and organisations that make up the cycling sector from sole-traders to global brands has been a core part of our mission of protecting the world’s riders from day 1 at Bikmo.
‘’I’m excited that the launch of Bikmo for Business is the next step in our ability to support and protect those businesses, building a more resilient industry and making us better prepared to tackle local and global challenges that the cycling sector will face in the years to come.”
Developing new services to benefit consumers
According to Bikmo, the proposition was developed amid increased demand for non-standard insurance policies from businesses, who at the same time are looking to embed insurance into their products or services.
Ben Frith, Retail + Commercial Insurance Manager said: “Companies spend significant sums on insurance premiums every year, and yet time and time again I hear business owners reporting that they still feel underprepared and underprotected, with an overwhelming sense of dread that cover vulnerabilities will be exposed just at the time support is needed most.
‘’I’m delighted to be spearheading our campaign to demystify insurance for cycling businesses, going back to basics to help owners regain cover confidence, offering a tailored consultative approach to significantly bolster the support available to the commercial businesses and organisations that underpin our booming cycling community.”
Bikmo launched its consumer cycle insurance in 2014, now covering tens of thousands of riders’ bikes and gear, across four countries, and counting. The group’s official partners include British Cycling, Brompton and Cyclescheme.
The official opening of the new service builds these partnerships, and on innovative commercial insurance solutions already delivered, including rider accident insurance for Deliveroo and operation-critical liability protection for Tier Mobility’s London e-scooter trials.