Admiral Partners with FinTech West for Insurtech Innovation

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Admiral Partners with FinTech West for Insurtech Innovation
Strategic alliance aims to strengthen South West England's insurtech ecosystem and accelerate regional innovation through local collaboration & expertise

Admiral, a leading UK insurance provider and FTSE 100 company, has established a strategic partnership with FinTech West, a representative body for financial technology organisations in the South West of England. 

The collaboration aims to strengthen Admiral's connections within the region's growing insurtech community.

The partnership reflects FinTech West's expanding influence in the South West financial technology sector. 

It creates opportunities for the regional insurtech ecosystem and its talent pool to forge stronger relationships with Admiral, which has been consistently recognised as a top employer.

FinTech West

Industry-wide push for regional engagement

This development comes amid broader discussions across the insurance sector about the value of stronger local engagement to accelerate innovation. 

Admiral seeks to attract new talent, with Bristol and the wider South West region representing a logical focus due to its concentration of InsurTech capabilities.

The insurance industry has identified regional engagement as a priority, with companies looking to tap into expertise outside traditional financial centres. 

This approach aims to incorporate diverse perspectives into product development and service delivery.

Alan Patefield-Smith, Chief Information Officer, Admiral

Alan Patefield-Smith, Chief Information Officer at Admiral, says: “This partnership is a great opportunity for us to tighten our connection to the insurtech community in the South West of England, a region filled with cross-collaboration opportunities that can strengthen our industry, alongside a pool of talented people we can offer exciting careers to.”

Academic support bolsters regional initiative

The University of the West of England (UWE) has committed financial resources to support related activities. 

This funding will begin with a roundtable discussion scheduled for April, bringing together regional industry experts to define implementation strategies.

The academic sector's involvement demonstrates recognition of the potential for knowledge transfer between higher education institutions and commercial entities in the insurtech space. 

Such collaborations can help bridge the gap between research and applications in financial technology.

“We're looking forward to collaborating locally to help increase engagement with Admiral across the region, ultimately supporting the acceleration of innovation in insurance for the benefit of the public UK-wide”

Stuart Harrison, Founder, FinTech West

The insurance technology sector continues to evolve, with innovations in areas such as data analytics, artificial intelligence and customer experience management. 

Regional hubs provide environments where established firms and startups can exchange ideas and methodologies.

The South West region offers advantages for financial technology companies, including access to graduates from local universities and proximity to other technology firms. 

FinTech West works to facilitate connections within the South West's financial technology community, spanning Bristol, Bath, Exeter and surrounding areas.

Strengthening regional connections

Both organisations have indicated their commitment to regional engagement through this partnership. 

Admiral's involvement with FinTech West demonstrates how established financial services providers are recognising the importance of local innovation ecosystems.

The partnership addresses the need for greater collaboration between traditional insurers and technology-focused organisations. 

By engaging with regional innovation centres, insurers can develop new approaches while maintaining operational stability.

Stuart Harrison, Founder, FinTech West

Stuart Harrison, Founder of FinTech West, says: “A recurring theme emerging from those in the insurance industry has been greater regional engagement. 

“We're looking forward to collaborating locally to help increase engagement with Admiral across the region, ultimately supporting the acceleration of innovation in insurance for the benefit of the public UK-wide.”


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